Friday, May 23, 2008

Perils of Telepresence

The recent rise of fuel costs and even before the recent rise, "use telepresence instead of face to face meetings" has been the mantra of corporations. Telepresence is one of those video conferencing technologies which brings life like video through high bandwidth networks and high resolution plasma screens. This has gone to such an extent that the budget to the business units, espicially travel budget has been cut and were told, "because of telepresence".

I've used the telepresence around 20 times and let me tell you one thing, its amazing, its life like. Let me tell you another thing. Its not a substitute for an important or multiple important face-face calls.

Allied forces did not win world war 2 though telepresence. IMHO, they won the war because of the intimate relationship that WInston Churchill and FDR had. All those cigar and alchohol discussions in the night, all those paintings did make a drammatic difference in building up the trust bewtween the two great countries that exist to this day.

Face to face interactions and relationship building is the most important must have aspects of a successful business and it would be even "rude" to propose a video conference meeting to that all important customer meeting.

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